Building a Strong Website Foundation through SEO

Published On June 27, 2018 | By admin | SEO

A properly optimized site can make all the difference and employ SEO strategies can be quite rewarding in this aspect. When done right, it can take your new site out of anonymity into finally getting the amount of traffic that you want. This is the reason why there is even more need for new websites to lay down the foundations of proper search engine optimization right from the very start.

Most people might find this daunting, especially if they have not had that much exposure to SEO before. However, if you take the time to learn more about SEO, getting a good grasp of what it is and what it can do should be significantly easier. Read on to find out how you can possibly build a good website foundation through search engine optimization techniques from SEO expert Mason Soiza.

Narrowing your niche is a very crucial first step. Before anything else, you need to decide who it is that you are aiming your content for. Optimising your site will be easier when you know who you are doing it for. You need to know who your ideal customers are and build a profile of them to come up with the right content that will resonate well with these prospective audiences.

Make sure to prioritize mobile. In the past, desktops are where most of the bulk of SEO work is being focused on, but these days, as more and more people turn to their mobile and smartphones whenever they want to access online. The shift has focused on these devices too. The mobile platform is not what is being prioritized by search engines as far as search result rankings go. You would do well by ensuring that you will have a website that is mobile optimized.

You need a faster website too. It’s not enough that you have a mobile-friendly website to make it more appealing to search engines. You need to put in an effort so it is going to load a lot faster too. You are bound to lose visitors to your site if it takes ages for your pages to load. Sites that take longer than 3 seconds to load are likely to lose 40{4df784c43bbd73ac7e20021a4775f528dea44aee084e253cde0d77ec4e2dcf5f} of its visitors. Worse, 80{4df784c43bbd73ac7e20021a4775f528dea44aee084e253cde0d77ec4e2dcf5f} of these visitors are unlikely to return.

Plan your content and when you are going to post them too. Having a schedule on when your new content should come out helps make it easier for visitors and site users to know when they can expect new material from you. This also keeps you organized and on top of things and it ensures that you will always have something fresh to offer on the website.

Sitemaps can be a lifesaver too. Not only do they help make your site be more visible to the search engines, it is also a good way to provide your users with search results that are more accurate. You can expect a higher SERP rank if you out a sitemap to good use.

Learn more SEO strategies in building a good website foundation by reading about Mason Soiza.

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